Parvazeghalam / Currently the world is remarkably advancing and in all the fields and we behold dynamicity and amazing news in a way that all the traditional ways gradually giving place to the new methods and all the cases lack dynamicity and proceeding in the old ways gradually fade away …
توضیحات بیشتر »Organizational trust facilitating organizational success / Dr. Melika MolkAra and Shiva Faghani
Parvazeghalam / Trust is a very important topic in behaviors and human relations and employee’s the sense of trust toward the manager and organization influences the organizational life and conducts and between employees and organizations. the trust shortage between staffs and managers is of sorts among organizations problem. In organizations, especially …
توضیحات بیشتر »Effects of marriage in Iranian law / Paria Fallah
:Parvazeghalam / Marriage description Marriage is an official contract and agreement with a series of special, excellent and favorable conditions, which was done in different ways among different tribes and nations since long ago. which connected men and women and this connection between men and women led to the formation of …
توضیحات بیشتر »کوتوله پروری در جامعه و ساختارهای سازمانی / دکتر حسین چناری
به گزارش پرواز قلم ، هر جامعه ای که علاقه مند باشد سهم موثری در هزاره سوم و چالش های جهانی ایفا کند, باید راه را برای افراد علاقه مند به بسط دانایی و رشد ظرفیت هوشی خود بگشاید و اساسا احترام و علاقه به تعالی انسانی را در برنامه …
توضیحات بیشتر »A critique of Iran’s education system / Elham Khorsand
Parvazeghalam / Unfortunately, in Iran the memory oriented approach is one of the main challenges in the way of building, creativity and dynamicity in the students that as an obstacle prevents Their talents from stirring up and breeding; therefore it is necessary for Iran’s education system to move away from theoretical …
توضیحات بیشتر »The role of principled and scientific packaging in exports / Dr Melika Molkara
Parvazeghalam/ Packaging is the first and vital factor to present and introduce a product. The packaging as a coverage of the products plays a crucial role in marketing and sales also for visual advertisements. Beside protecting the quality of the products packaging supports the products from the very production stage …
توضیحات بیشتر »Branding role in exports / Dr Melika Molkara
Parvazeghalam / Branding is the result of qualitative growth by utilizing the modern science and technology and makes a positive mentality in audiences. In many markets the brand name makes special identity for the brand owner and bonds them to a specific community. The branding increases the competitive advantage in the …
توضیحات بیشتر »Reviewing the role of promotions on increasing profit and sales / Elham Khorsand
Parvazeghalam / Advertising plays an important role in the marketing so that we can say the heart of marketing is the advertising. Perhaps the most significant role of advertising in the products sales is to increase brand awareness resulting to the conversion of the hidden customers into loyal customers, brand awareness …
توضیحات بیشتر »Various dimensions of social entrepreneurship / Dr. Melika MolkAra
Parvazeghalam / Nowadays the development of social entrepreneurship is considered as a social mission and a solution to dispel some problems and social harms The entrepreneurship is French term which means commitment or undertaking responsibility, proposed about 200 years ago by economic scientist and overtime found its standing in different societies. …
توضیحات بیشتر »THE EFFECT OF TRAINING AND RETRAINING ON THE IMPROVMENT OF THE TREATMENT STAFF PERFORMANCE / Nima Salehi
Parvazeghalam / Nowadays, the development and outspread of the science and knowledge and ever increasing technology advances, new scientific achievements and discoveries in various aspects of life results in simplifies the human life; these achievements require continues training which leads to acquisition of knowledge, skills, ethics, new habits in the …
توضیحات بیشتر »